A curated suite of tools to enhance the experiencia olfativa
Discover the perfect combination of tools, meticulously tailored to meet your specific needs. We deliver comprehensive solutions that revolutionize both online and offline shopping experiences, seamlessly integrating advanced business intelligence tools. An approach that empowers sellers with insightful data, driving significant sales growth and enhancing overall business performance
Online experience and conversion
ONLINE EXPERIENCE
Product de Productos
The product library allows the visualisation of fragrances by cataloguing more than 25,000 perfume references and 1,400 ingredients in a constantly updated database. Perfumes are classified by composition, ingredients and olfactory families. This data is integrated into the e-commerce catalogues, allowing users to visually understand the scent of each perfume through high-resolution images of the ingredients.
Better understanding of fragrance composition
Visually sort the catalogue
Find the perfect perfume quickly
Improved conversion to purchase up to +20%
ONLINE EXPERIENCE
Recomendador de recommender
El recomendador de fragancias en línea permite a los usuarios desarrollar un perfil olfativo basado en sus preferencias personales a través de una breve encuesta. Empezando por sus productos favoritos de una base de datos de más de 25.000 perfumes que se actualiza continuamente los usuarios pueden refinar su perfil especificando otras preferencias como el sexo, la categoría de producto deseada o los perfumistas preferidos. Una vez completado, los usuarios reciben recomendaciones de fragancias personalizadas que pueden añadir directamente a su cesta de la compra. Estas recomendaciones son independientes de la marca y pueden limitarse a un catálogo específico.
+40% Add to cart
+30% Conversion rate
+25% Average order value
Proven improvement of the gift experience
+90% return to site within 30 days
ONLINE EXPERIENCE
Chatbot de fragancias
El chatbot de fragancias utiliza inteligencia artificial para entender las preferencias olfativas de los usuarios mediante interacciones totalmente personalizadas a través de preguntas en formato texto y de imágenes. Permite a los usuarios identificar sus fragancias favoritas basándose en una base de datos de más de 25.000 perfumes que se actualiza continuamente. Ofrece recomendaciones de perfumes precisas y atractivas, que los usuarios pueden añadir directamente a su cesta de la compra.
+50% Add to cart
+40% Conversion rate.
+25% Average order value
Proven gift experience improvement
+90% return to website within 30 days
Improved recommendation with interaction (text and images)
Offline experience and conversion
OFFLINE EXPERIENCE
Recomendador de fragancias recommender
The In-Store Fragrance Recommender is designed to work offline in physical shops. Through a short questionnaire about favourite fragrances and additional preferences such as gender, product category or favourite perfumers, it helps users to create an olfactory profile. At the end, they receive personalised recommendations tailored to their tastes, independent of the brand, which can be limited to a specific catalogue.
+30% Conversion rate
+25% Average order value
Proven improvement of the perfume selection experience
OFFLINE EXPERIENCE
Airparfum
Airparfum is a state-of-the-art hardware technology that allows unlimited sampling of perfumes without affecting the perception of the scent or altering the fragrance. It offers a 'dry' sampling experience through a 100% physical process that preserves the original fragrance formula, using a gentle breeze of air to distribute the scent. This technology prevents scent saturation, improves the perfume discovery process and helps consumers make more informed and satisfying purchasing decisions.
Allows unlimited discovery of perfumes in physical shops
Non-polluting: the smell of the fragrance disappears after a few seconds
OFFLINE EXPERIENCE
In-Store fragrance display
The in-store fragrance viewer transforms the perfume discovery experience by providing a QR code that digitises the catalogue, allowing customers to scan detailed information on their phones. It also provides personalised recommendations and serves as an effective tool to train staff and improve in-store service.
Digitise your shop with an interactive approach
Extends the knowledge and understanding of your perfume catalogue
Enables you to find similar products
Improve service and recommendations from beauty consultants
Business intelligence
BUSINESS INTELLIGENCE
CRM de fragancias
Fragrance CRM is an optional tool that integrates with the existing customer database, enhancing each customer profile with data collected through the use of other tools. It allows for more effective segmentation of the customer database using variables related to users' olfactory preferences, behaviours and interests. This improved segmentation increases the effectiveness of marketing campaigns, allowing for more targeted and successful promotional strategies.
Improves customer understanding
Allows segmentation based on olfactory preferences
Facilitates personalised marketing and commercial actions
Improves conversion to purchase by up to x10
BUSINESS INTELLIGENCE
Scent radar
Our data intelligence dashboard consolidates real-time user information, tracks key metrics and analyses preferences, such as favourite brands and perfumes. It provides recommendations based on market trends, improving in-store service and staff training.
Improves customer understanding and market intelligence
Drives marketing and commercial decisions based on olfactory preferences
Strengthens decision making through market data analysis of consumer preferences